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Makeup Bag: Vavoom

September 21, 2009

Emmy’s Red Carpet Watch: January Jones

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Mark Townsend, Matrix’s celebrity stylist, helped “Mad Men” star January Jones get glam for the 2009 Emmy Awards on Sunday in Los Angeles. According to Townsend, “working with January for any event is always going to be fun and inspiring.”

Mark was blown away with the detail and craftsmanship that went into making January’s stunning Versace gown. “While getting January ready, we had the dress hanging close by so I could see it while doing January’s hair, and that proved to be the inspiration for her overall look,” says Townsend, who loved all the lines and cut-outs of the dress, and wanted the hair to have the same feeling.

To get January’s hair from this glamorous event, Mark first sprayed Biolage Bodifying Spray Gel in her damp hair and blow dried it with a medium round brush. Then, he took sections of her hair pulled and pinned them back one at a time. January has shoulder length hair, so he needed to pull the hair back in sections because it is too short to pull it back all at the same time.

Mark wanted the style to look like a textured chignon and by pinning sections at the back, he was able to achieve exactly that. He finished the chignon with Vavoom Shape Maker Hairspray to give the style some hold, and purposely let some hair fall loose around the front to catch the light and to give it more of a “fashion” look.

photo: wire image

January 26, 2009

SAG Awards Red Carpet Beauty: Amy Adams

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For Amy Adams, as soon as Matrix stylist Mark Townsend saw her beautiful dress, he knew her hair should be in an updo.

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He first applied Vavoom Height Of Glam Volumizing Foam to her damp hair and blow dried it with his fingers — no brushes allowed! When all her hair was dry, he took a dollup of Biolage Molding Souffle in his hands and raked it through Amy’s hair. Next, he gathered all her hair at the back of her head and twisted it into a large, messy bun, securing it with several bobby pins. To make sure the style lasted all night, he finished the look off by spraying her hair all over with Vavoom ShapeMaker Extra-Hold Shaping Spray.

photo: wire image

January 26, 2009

SAG Awards Red Carpet Beauty: January Jones

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Actress January Jones had one of my favorite looks from last night’s SAG Awards.

For the Screen Actors Guild Awards, Matrix stylist Mark Townsend, who works at Sally Hershberger salons in LA and NYC, wanted to give January Jones a gorgeous, modern hairstyle to match her beautiful Andrew Gn dress.

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He first applied Biolage Volumizing Whipped Mousse to her damp hair and blow dried it with a Spornette Mixed Bristle Round Brush. Next, he took three inch sections of hair and sprayed them with Vavoom Gold Heat Iron-In Volume Protective Dry Mist and wrapped each section around a GHD 1 1/2 inch curling iron and set for 15 minutes. When all the hair was set and curled he took out the pins and brushed out the curls with a Mason Pearson flat brush. The end result was a soft yet modern look that played up January’s natural beauty.

photo: wire image

December 3, 2007

Teen Corner: How to not fry your hair with your straightener

Teen Corner

Hi friends!

Does everyone here know how old I am? I am TEN YEARS OLD, plus five. Which kind of makes me just a baby. I mean, as far as responsibility goes, it’s a good week if I get all my homework done and stay under my allotted number of text messages.

What I’m trying to say is, sorry if my Teen Corner entries are kind of pathetic now and then. You don’t need to send me any more emails reinforcing my pathetic-ness—I totally get it. (It’s actually kind of funny to get emails from readers because 1) I really have readers! and 2) you people are just like my history teacher—he takes one look at my assignment and knows I spent exactly 3 minutes on it, no matter how hard I try to trick him into believing otherwise.)

So this weekend, I’m devoting all my free time to this column. I’m already on my fourth draft and I only have three paragraphs. (Does "Hi Friends!" count as a paragraph?) See how devoted I am?! (It has NOTHING to do with the fact that I’m grounded, I swear.)

And please don’t make me tell you why I’m grounded—because then you’d know that I’m not only pathetic, but I have a bad attitude to go right along with it. But that’s enough about me and my problems—let’s talk about my sister Bailey’s problems.

Bailey gets her hair highlighted and uses a straightening iron every day. Every day. If you don’t already know this, Highlights + Flat Iron= Damaged Goods .

Bailey�s damaged hair

Bailey with our cousin Rachel.

Wait, let me re-phrase that: Highlights + daily use of the Flat Iron at 425 degrees = Stupid sister with FRIED hair .

Thank goodness she has me in her life, because once we noticed the breakage (right where the arrow is pointing in the above photo—it’s kind of hard to see here, but the entire top layer of her highlighted hair has broken off, leaving her with "bangs" on the side of her head!) we got serious about fixing it. (Although, it would be kind of funny to see my sister with no hair—but I’m not that mean.)

Even if your hair is healthy and gorgeous, using a flat iron every day is going to cause damage. If you have highlights or damaged hair, you might as well be engaged to Spencer Pratt because your life is doomed.

Here’s a few tips to keep your hair healthy while maintaining that sleek, straight hair we all desire:

  • Damaged hair is dry hair—keep shampooing to a minimum of every-other day. (Unless, like Bailey, you’re an athlete and break a serious sweat every day—please wash the hair. Ew!)
  • Give hair an extra moisture treatment like Nexxus Humectress Ultimate Moisturizing Conditioner every time you shampoo. Comb it into towel-dried hair and leave on for at least three minutes.
  • Use a heat protecting serum/spray before blow drying or straightening. I like to use Matrix Vavoom Gold Heat Protective Lotion and Protective Dry Mist .
  • Set your flat iron on the lowest possible heat setting (that’s still effective, of course), and try to avoid the damaged areas. (Also, be sure hair is completely dry before straightening.)
  • A few times a week, try some alternate styles that don’t require heat appliances—a headband with a loose side braid is super cute and so is a messy, high ponytail. (Be sure to use a non-damaging ponytail holder.)

Taking a little extra time and care will ensure your hair doesn’t end up like Bailey’s. We all want to look hot, but the line has to be drawn somewhere!

Hope you have a super fun week! (OMG did you notice it’s December already?! I LOVE this month.)