Essie’s got a brand new bag for fall 2011. The newest color collection pays homage to the glorious world of gorgeous handbags, classic sophistication and a return to ladylike glamour.

Inspired by the clean lines and simple elegance of post-war styles and the colors of handbags, this collection is comprised of classic shades reinvented for modern times.

“The accessories that you wear and carry say so much about who you are and who you want to be.” Essie Weingarten, founder of essie cosmetics explains. “The same is true with your manicure and your nail color. The first thing a person notices when they meet you for the
first time are: your shoes, your handbag and your nails.”

The fall 2011 collection consists of six creamy rich shades reminiscent of autumn with complex colors that are a throwback to the fashions of the 1940’s and 1950’s.

• carry on magnetic mulberry merlot
• glamour purse almond blush
• case study rich camel beige
• power clutch enigmatic darkest green
• very structured creamy burnt sienna
• lady like pretty, demure pink

Essie’s Brand New Bag Fall 2011 Collection is available now at salons and beauty destinations worldwide.

For more information visit essie.com.

Escape to Brazil this season with bold orange, hot pink or blue topaz polish from Color Me Braziliant, the new Essie Summer 2011 collection.

The collection includes an assortment of sizzling colors perfect for a summer on the beach (or a summer dreaming of the beach):

• braziliant– outrageous, blazing orange
• too too hot– fierce fire coral
• super bossa nova– pulsating tourmaline pink
• meet me at sunset– intense flamingo citrine
• smooth sailing– dreamiest blue topaz
• absolutely shore– pale, seafoam green

My favorite shades for summer are super bossa nova (below left) and too too hot (below right):

Essie Summer 2011 Color Me Braziliant is available beginning June 2011 in salons and beauty destinations worldwide and online at essie.com for $8.

All Essie polishes are free of DBP, formaldehyde and toluene.

If there is one thing I look forward to every summer it’s the bright, fun nail polish shades the summer season brings.

I’m definitely looking forward to checking out the new Resort Collection from Essie. With resort vacation-inspired shades like Lapis of Luxury, Splash of Grenadine, Playa del Platinum and Turquoise & Caicos, I can have my own little luxurious getaway without ever leaving my desk.

Bonus: Essie.com is offering FREE SHIPPING on any order over $40 with code FREESHIP40

Essie Wicked is a favorite nail shade here at Makeup Bag headquarters (Bailey was just wearing it last week) and now there is an entire Wicked collection to be excited about.

None of these shades are new yet, presented together, they appear to be an essential part of any girl’s fall nail wardrobe.

With shades like Lady Godiva (chocolaty brown), Licorice (black as night), Decadent Diva (brown with bronze shimmer), Marshmallow (sheer white) and Wicked (deep dark red) Essie has all the rich fall shades covered. Add the uber-trendy Matte About You! topcoat and your Deliciously Wicked Collection is complete.

Essie Deliciously Wicked Collection is available online at Essieshop.com.