Hottest New Mascara: Lancome Hypnose DRAMA

lancome hypnose drama

Last month while I was in New York with my fellow Daily Makeover Beauty Bloggerati members, we stopped by the Lancôme Boutique on Columbus Avenue for some cupcakes and fun with the Lancôme beauty team.
lancome hypnose drama

While I was there, I had an opportunity to preview a ton of gorgeous new Lancôme products and witness superstar makeup artist Sandy Linter in action. Here she is (below) applying makeup to my friend Annie from The Jet Set Girls:

sandy linter

I left the boutique with a sample of the new Lancôme Hypnose DRAMA mascara and I have to say, next to Latisse, this is the best damn thing that’s happened to my lashes ALL YEAR.

Lancôme Hypnose DRAMA gives me huge, thick, false-looking lashes without clumping or flaking. The brush is curved into an ‘S’ shape to help grab even the tiniest lashes, and the formula features highly saturated waxes and intense black pigments for maximum lash volume.

AND, here’s the best part: Lancôme Hypnose DRAMA doesn’t unfurl my curl (longtime readers know that me and my Asian lashes have issues with keeping the curl) and it washes off with soap and water.

I can’t even believe my good fortune!

Lancôme Hypnose DRAMA is currently available only at Sephora for $24.50.

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  • Erika,
    I stopped by my Lancome counter to buy Hypnose Drama and they didn’t have it! Is it a holiday item? Do you know when it launches? After your experience, I NEED it!

    Cindy (Reply)
    • Hi Cindy! Hypnose Drama is a Sephora Exclusive… sorry if I wasn’t clear about that!! But once you get it, you will LOVE it. I promise!!

  • Sounds amazing. I’ll have to check it out.

    Jaime (Reply)
  • It will also be available at the Lancome Boutiques and next week

    Mimi (Reply)
  • Hey all, Hypnose Drama will be available September 1st at the Lancome Boutiques! My Make-up Artist at the Columbus Avenue Store has one reserved for me!You can do it too!!

    Bizet (Reply)
  • LOVE IT!!! I was able to try the Mascara at the boutique and I can not wait. I’m a long time Hypnose lover so Hypnose Drama is the next best thing!


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