Our trip to New York last week found us on the upper west side celebrating the MAC AIDS Fund’s momentous milestone—$100 million raised to help fight HIV and AIDS around the world.
That’s a lot of VIVA GLAM Lipstick and Lipglass!
Over the last 13 years, the MAC AIDS Fund has counted on celebrity spokespeople to help raise money and awareness for the fight against HIV and AIDS. Both R&B artist, Eve, and burlesque star, Dita Von Teese, appeared at the Columbus Ave MAC store last Thursday to help celebrate this amazing milestone.
And we were there, too!
“The celebrities who have joined us over the years embody the spirit of MAC and the MAC AIDS Fund—every race, every sex, every age,” said MAC AIDS Fund Chairman and MAC President, John Demsey. “By bringing these new faces to VIVA GLAM, we have been able to keep not only the brand but the cause fresh for consumers, helping to drive the MAC AIDS Fund to new levels.”
100% of the sale price of every VIVA GLAM product is donated to the MAC AIDS Fund to support men, women and children affected by HIV/AIDS globally.